When finding the perfect tote bag that’s durable, stylish, waterproof, and roomy enough to carry all your essentials, most options fall short. But enter the Bogg Bag, a revolutionary tote that has gone viral for all the right reasons. Whether you’re heading to the beach, a pool party, or even the grocery store, the Bogg Bag has become a must-have for moms, students, fitness enthusiasts, and travelers alike.

In this guide, we’ll cover everything you need to know about the Bogg Bag: its origins and features to its various sizes, uses, cleaning tips, and why it’s dominating social media and mom groups everywhere.
What is a Bogg Bag?
The Bogg Bag is a patented, EVA (ethylene vinyl acetate) foam tote bag that’s waterproof, washable, and ultra-durable. Designed by a mother who was tired of dealing with flimsy, sandy, and soggy beach bags, the Bogg Bag combines style and function like no other.
Top Features That Make the Bogg Bag Stand Out
- Waterproof and Washable
Unlike cloth or straw totes, Bags are made from a thick, durable foam that repels water. Spilled your drink? Got sand all over it? Just hose it down. It’s that easy. - Tip-Proof Design
The flat-bottom base ensures the bag doesn’t topple over, making it perfect for picnics, diaper changes, or beach lounging. - Roomy and Spacious
The Original Bogg Bag offers massive space for towels, sunscreen, snacks, toys, and more. It’s ideal for family outings. - Customizable with Bogg Bits
You can personalize your bag with fun accessories called “Bogg Bits,” such as charms and inserts for organization. - No Zippers or Clasps
It has wide open access, which means you can reach in quickly. Plus, it’s less likely to trap sand or water. - Lightweight Yet Sturdy
Despite its large size, the bag is surprisingly light and easy to carry thanks to its grippy handles.
Bogg Bag Sizes: Which One is Right for You?
- Original Bogg Bag: 19″ x 15″ x 9.5″
Best for: Family beach trips, moms with multiple kids, or anyone needing a large tote. - Baby Bogg Bag: 15″ x 13″ x 5.25″
Best for: Solo trips, poolside lounging, or as a gym bag. - Bitty Bogg Bag: 11″ x 8.5″ x 4.5″
Best for: Kids, lunch bag, or quick errands.
Each size comes with at least one insert pouch for organizing smaller items like keys, makeup, or snacks.
10 Ways to Use Your Bogg Bag
- Beach Bag – Waterproof and roomy, it’s the perfect place for towels, sunscreen, goggles, and snacks.
- Pool Tote – Chlorine resistant and easy to wipe down after a long pool day.
- Grocery Carrier – Skip single-use plastic and carry your groceries in style.
- Diaper Bag – Moms love how it fits diapers, bottles, wipes, and toys—all in one spot.
- Gym Bag – Toss in your shoes, water bottle, and change of clothes. It won’t absorb odors.
- Teacher Tote – Carry books, folders, and supplies without worrying about rips.
- Craft Organizer – Crafters love using it to store yarn, glue, scissors, and more.
- Picnic Basket – With its flat base and roomy interior, it’s ideal for carrying your picnic essentials.
- Travel Companion – Use it as your “personal item” on flights and pack it full of snacks, books, and electronics.
- Pet Bag – Bring along treats, water bowls, leashes, and toys for trips with your furry friend.
Bogg Bag vs. Knockoffs: What’s the Difference?
Due to the Bag’s skyrocketing popularity, several imitations have flooded the market. But here’s why you should opt for the original:
- Thicker Material: Bags are crafted from premium EVA foam that doesn’t crack or sag.
- Patented Design: The Original Bogg Bag holds a U.S. patent and is designed for performance.
- Quality Control: Authentic Bogg Bags go through rigorous quality checks.
- Customer Service: Bogg Bag’s official store and verified retailers offer reliable support.
Popular Colors and Limited Editions
One of the most fun aspects of Bogg Bags is their wide variety of colors and patterns. Some of the most popular ones include:
- Coral Me Crazy
- I Lilac You Lots
- Leopard Print
- Anchor My Heart (Navy Blue)
- You NAVY Me Crazy
- Mint Chip
- Turquoise and Caicos
Many retailers carry limited-edition prints for holidays or seasonal collections, so fans often keep an eye out for restocks.
How to Clean Your Bogg Bag
One of the biggest perks of owning a Bag is how low-maintenance it is.
Cleaning Instructions:
- Rinse with a hose or shower
- Use gentle dish soap and a sponge for tough stains
- Let it air dry—no need to worry about mold or mildew
Pro Tip: Avoid leaving it in extreme heat (like a hot car) for prolonged periods to prevent warping.
Where to Buy a Bogg Bag
You can purchase Bogg Bags from the following sources:
- Official Website: boggbag.com
- Amazon: Search for “Original Bogg Bag” with verified reviews
- Boutiques: Many local gift shops or children’s stores carry them
- Retailers: Stores like Dillard’s and Nordstrom occasionally stock Bogg Bags
Social Media Hype: Why is the Bogg Bag So Popular?
The Bogg Bag owes much of its fame to platforms like Instagram, TikTok, and Facebook mom groups. Influencers often showcase their color-coordinated, organized totes, showing off the bag’s flexibility in real-life scenarios.
Hashtags to Check Out:
- #BoggBag
- #MomBag
- #BeachToteGoals
- #OrganizedMom
Sustainability Factor: Is the Bogg Bag Eco-Friendly?
While not biodegradable, Bags are incredibly durable, reducing the need for replacement and limiting waste. Their reusable nature makes them a more sustainable option than disposable plastic bags or cloth totes that wear out quickly.
Tips for First-Time Buyers
- Go Bigger If Unsure: Most people who buy the Baby Bogg end up wanting the Original!
- Check Authenticity: Only buy from verified sellers to avoid cheap knockoffs.
- Accessorize: Add charms, insert pouches, or even hooks for keys or hand sanitizer.
- Match It Up: Some owners buy multiple sizes in matching colors for the ultimate aesthetic.
Real User Testimonials
“I used to carry 3 different bags for the beach—now I just need my Bogg. It fits everything!”
— Sarah J., Mom of 3“As a teacher, it’s my go-to tote. Books, laptop, lunch—it all fits without falling over.”
— Carla R., Elementary School Teacher“I was skeptical at first, but I’m now a full-blown Bogg addict. I have 3!”
— Tiffany L., Fitness Instructor
FAQs: Everything You Want to Know About the Bogg Bag
Q1: Is the Bogg Bag worth the price?
A: Absolutely. Its durability, size, and multi-purpose use make it a great investment, especially compared to replacing cheaper bags regularly.
Q2: Can I fly with a Bogg Bag as a carry-on?
A: Yes! Most airlines allow the Baby Bogg as a personal item, and the Original fits in overhead compartments.
Q3: Are Bogg Bags waterproof?
A: Yes. Made from EVA foam, they are water-resistant and don’t absorb moisture, making them ideal for pools, beaches, or rainy days.
Q4: Do Bogg Bags float?
A: They can float when empty or lightly filled, but they’re not designed as floatation devices.
Q5: Can I store food and drinks inside?
A: Yes, but it’s best to use an insert or insulated pouch to maintain temperature.
Q6: How do I personalize my Bogg Bag?
A: Use Bogg Bits (decorative charms), insert pouches, name tags, or even decals to add flair.
Q7: What makes the Bogg Bag different from Simply Southern or other similar brands?
A: The Bogg Bag is the original patented tote with superior build quality, better stability, and more customizable features.
Q8: Can men use Bogg Bags too?
A: Definitely. Many dads use them for sports gear, grilling tools, or fishing supplies!
Conclusion
The Bogg Bag isn’t just another trendy accessory—it’s a practical, stylish, and game-changing tote that lives up to the hype. From sandy beaches to grocery runs, this multipurpose bag offers functionality and flair in equal measure. Its loyal fan base continues to grow, and once you own one, you’ll understand why.